This is a PSA we got commissioned to shoot for a joint UCLA Basketball and Sustainability venture to raise awareness about green initiatives and environmental conservation at UCLA through basketball metaphors. This played both online as well as during halftime during the games.
Directed by: Brian L. Tan "BLT"
Producers: Nurit Katz, Mustafa Abdul-Hamid
Cinematographer: Lorraine de Calaharvo
Steadicam by: Ivan Valadez
Symbolic, emblematic, or representative.